Sonnie’s Porch

It’s graduation season ones again, and the labor market will be flooded with new talents. In the midst of the growing competition, how do we keep up with the competition?First, establish what would you like to be known for.This is the most basic of brand management.When I source and search a candidate for a job, I look at the credentials, i.e. how immersed is the person on the job, to whom did he worked for and with whom. For fresh graduates, I look at the extra curricular activities, from there I can see the leadership potential and other interests of the person.But more than the technical competencies, I also look for the attitude and stability, because a person who change jobs (or companies) like changing an underwear is the least on my priority list.Second, are headhunters aware that you exist?This is where a simple marketing campaign is useful. Herewith are practical tips:

• Network.

Join organizations where you can volunteer your services and/or develop your skills. Participating in conventions, seminars, congress in the field of your interest are helpful too.

• Make your online presence felt.

Join e-groups and participate on forums, but do not use pseudo names. Better yet, have your own website or blog. You can avail of the free blogging sites, but it’s better to have your own domain, and an email address attached to your own name.

You may also upload your CV in different online job search like Jobstreet, and turned the searchable feature on. But this has it’s downside too, like your employer with active subscription can find out that you’re shopping around.

It is equally important that people know where to find you and how to reach you, this is where business cards play an important role. This comes handy both online and offline. For off line use, you don’t need to get the fancy or expensive ones, as long as it is neat and professional looking. For online use, register at LikedIn and attached a badge under your email or forum signature.In this way, though your CV is not spread in the four corners of the earth, headhunters will find you. Just ensure your contact details remain the same.